Momentum — a product management school

Momentum is an educational programme for early-career product managers, built by TransforNATION as a sequential course: Part 1 and Part 2 of product management plus a separate marketing module. The format is practice-oriented — from basic product-discovery frameworks to work on one's own product case.

The course closed with a demo day, where participants defended their developed product hypotheses before mentors and invited experts. In 2020, the programme ran a separate cohort for a team in Tel Aviv — Momentum extended beyond a Kazakhstani audience while keeping the same methodological foundation.

A separate "Product Management 2020" track was a logical continuation of the first cohorts — the programme became established as a regular format rather than a one-off experiment.